Revenue Rocket unveils 15 strategies and 110 action items to achieve market leadership, partner excellence, and sales leverage. With real-life success stories, readers will learn how to inspire partners to achieve record sales. Revenue Rocket is for executives, marketing managers, and sales professionals who involve partners to better sell and to better support customers.
ABOUT THE AUTHOR: John Addison is president of OPTIMARK, a leading consulting firm focused on sales channel strategy and partner development. OPTIMAR, based in Silicon Valley, has helped technology leaders grow their businesses. These leaders include Sun Microsystems, General Electric, Veritas, and QLogic. Mr. Addison is also on the advisory boards of breakthrough, early-stage companies. Mr. Addison provides early-stage consulting to companies who achieved successful IPOs. His workshops and speeches are popular in the Americas, Europe, and Asia, including conferences of sales professionals and solution integrators. Prior to founding OPTIMARK, Mr. Addison was an area channel manager for Sun Microsystems. For three years, he led a sales team to 300% annual growth in 15 states from $4 million to $110 million. Mr. Addison is considered one of the early architects of Sun